Through a qualitative eye tracking study tested on 12 sari – sari store shoppers via intercept, we were able to identify several hot spots for points of purchase materials from the facade area to inside the store.
Lenticular prints generate a greater stopping influence and eyeball staying power, as well as higher retention than traditional prints
11FTC is the leading Retail Marketing Solutions Provider and an up-and-coming Shopper Marketing Services Company that has a proven track record in below the line advertising since 1996.
Copyright 2018. 11FTC All Rights Reserved