By Channels

With posted higher spending per trip on this channel according to a global source, we want to influence an even higher no. by creating an experiential shopping journey through an end to end in-store shopper management that covers insight building (one method being the eye tracking research) to in-store shopper marketing concept strategy creation (partnering with former in-store marketing head/s of Tesco), to creative concepts, points of purchase, activations and nationwide installation services and logistics.

We capitalize on the use of frugal innovations especially across our P.O.P. designs and executions specifically the use of adjustable frames and flatpack corrugated P.O.P. bringing in a total system cost savings to our brand partners. We also use multisensory features ranging from lenticular printing to interactive displays, scent emitting coffee dispenser and holographic glorifier.